Last updated: September 30, 2026 · Will Cousin, VinScroll
Can you get dealer video ads without a long-term contract?
Yes. Some dealer video vendors work month-to-month, which means a written agreement with no minimum term. You still sign something, but you can cancel with notice instead of paying out a full year. Before you sign with anyone, get the term, the renewal rules, and who owns the videos and the ad account in writing.
Why do some vendors ask for 12 months?
A long term usually pays for work done up front. A vendor that shoots on your lot, edits by hand, or builds a custom setup spends money before your first ad runs, and a 12-month term lets them spread that cost across the year. That is a fair reason. It does mean the store carries the risk: if the ads aren't moving metal by month three, the payments keep going through month twelve.
What does month-to-month change?
Month-to-month is still a contract. You sign an agreement that covers the price, what the vendor does, and how to cancel. The difference is that there is no minimum term. The vendor has to earn every month, and if the cost per unit sold stops making sense, you can fire them without a buyout. The flip side is that nobody forces a review at the one-year mark, so check the numbers yourself each month.
What should you get in writing?
Whatever the term, ask any vendor to put these answers in the agreement itself, not in a sales email.
- Term: the minimum length, and how much notice you give to cancel
- Auto-renew: whether the agreement renews on its own, and for how long
- Creative: who owns the videos, and whether you keep them after you cancel
- Ad account: whether the ads run in your own Meta ad account or the vendor's
- Data: whether you can export your reports and campaign history when you leave
How does VinScroll handle it?
VinScroll runs month-to-month with no minimum term. You still sign a short agreement. Ad spend runs at cost in your own ad account, so the account and its campaign history stay with you if you cancel.
Related
Common questions
Is month-to-month the same as no contract?
No. Month-to-month still means a signed agreement with a price, a scope of work, and a way to cancel. It just has no minimum term. Read the cancellation clause closely, because notice periods and auto-renew rules differ from vendor to vendor.
What happens to my ad account if I cancel?
That depends on whose account the ads run in. If they run in your own Meta ad account, the account and its campaign history stay with you after you cancel. If they run in the vendor's account, ask in writing what you can take with you before you sign.
Why would a vendor offer month-to-month?
Usually because it has little up-front cost to recover. When videos are built from the photos already in your inventory feed, there is no shoot or custom edit to pay back over a year. A vendor in that position can let you leave any month and still cover its costs.
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